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When choosing a syndicated column package, you have two options to consider. The "Ready to Print" package is perfect for magazines in search of an authoritative columnist. It provides a well-crafted 600-800 word column for a 10-month period, complete with an editorial calendar featuring 10 predetermined topics. However, this content is limited to a single usage, requiring publication once in print and once digitally, with only a heading customization needed while ensuring attribution to Sarah Beth Aubrey. The topics covered include agricultural and rural management, customer engagement, and green markets. On the other hand, the "Unlimited Use" package is designed for organizations with diverse member groups or a substantial customer base. It offers a 600-800 word column for 10 months, along with an editorial calendar, and allows the content to be branded and repurposed for multiple uses. The organization can enjoy unlimited internal use, extending to member groups, chapters, or regional offices, making it a valuable membership benefit. Topics in this package also encompass agricultural and rural management, customer engagement, and green markets, with consistent attribution to Sarah Beth Aubrey.

Karli Thuen Karli Thuen

Is the Carrot Approach Always the Best Way to Encourage Change?

Gaining adoption of new practices, behavioral change, and convincing team members to adopt new sustainability measures has never been simple. Today, with so many additional external pressures, costs, and demands, it’s even more confusing- even for companies that have goals they truly desire to hit. So, what’s the best way to encourage participation?

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Karli Thuen Karli Thuen

Do We Want More Regulations in Sustainability??

During the month of October, I spent some time writing about becoming an early adopter in the sustainability space and pros and cons of further regulating markets and standards, especially around carbon. I guess for me, it boils down to the simple things: do we want to take advantage of opportunities or would we rather wait it out and hope there are no penalties?

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Karli Thuen Karli Thuen

Part II: Wade on IN or Wait it Out?

We know that technology and innovation are constantly evolving. For some, being an early adopter is a badge of honor, while others prefer a more cautious approach. When it comes to agricultural sustainability, we could easily argue that the early adopters did so decades ago.

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Karli Thuen Karli Thuen

Wade on In or Wait it Out?

It is good to be first-first place in a show, first in line at the Thanksgiving dinner, or first in a race, as Ricky Bobby so elegantly says in the quote above. But what about when being ‘first’ means being an early adopter, especially in the emerging space of agricultural carbon markets?

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Karli Thuen Karli Thuen

Ag as the Solution The Six Pillars of Climate-Agriculture Conversation

We are just five days away from the second annual Indiana Climate Summit, titled the 'Ag as the Solution’ Summit. While we are hosting in Indiana this event has taken on a Midwest flair with last year’s attendees and speakers hailing from 10 states and Canada. I’m getting excited, giddy almost, the way I always do when a live event is close.

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Karli Thuen Karli Thuen

Step Into Sustainability With ​Sarah Beth Aubrey

In our last issue we talked about using the term sustainability to describe a company or organization’s climate-related work. Though not synonyms, there are aspects to sustainability that work to begin identifying and making sense of a company’s climate-related goals.

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Karli Thuen Karli Thuen

What the Heck is ESG?

As it turns out, my articles titled ‘What the heck is...’ has become thought of as a series by some readers. Thank you and let’s keep that going every month. This time, I’ll talk about ESG.

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Karli Thuen Karli Thuen

How Low Can You Go?

Think back to the last wedding reception you attended. About halfway through the evening, a guest that’s likely had too many trips to the punch bowl approaches the dance floor with a long stick while the music gets turned up and the DJ calls out "How Low Can You Go?”

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Karli Thuen Karli Thuen

What Happens When People Show Up

Time for reflection – something we rarely have enough of, it seems. But, this Thursday I felt compelled to reflect after a big push to pull off our recent event, The Indiana Climate Summit.

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Karli Thuen Karli Thuen

What the Heck is a Carbon Credit?

Recalling Issue One of Climate Conversations where I mentioned that we would ‘start at the beginning’ on the topic of climate, I realized maybe I haven’t done that so well.

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Karli Thuen Karli Thuen

Words We Use

Say the word climate and you’ll get very different results, largely depending on to whom you speak. Some folks will assume you’re talking about the type of temperature in an area.

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